Benefits of Choosing Shopify For ECommerce Store

If you are thinking of creating an online store! Shopify is an excellent option. The eCommerce platform lets you easily reach a global audience with appealing online stores. Moreover, creating an online store in Shopify gives you several marketing tools for business development.

The Shopify eCommerce platform has several up-to-date features for building easy-to-use advanced online stores. It lets you build highly scalable, faster-loading eCommerce stores in less time. Shopify store also comes with free trial, online store builder, and much more.

What is Shopify?

Shopify is an eCommerce platform that lets businesses build & run advanced stores to sell online. It is an excellent alternative to opening brick-and-mortar stores and reaching a larger audience seamlessly. An online store in Shopify provides businesses with several features necessary to grow and manage an online business.

Forecasts from research say that eCommerce accounts for as much as 20% of global retail sales in 2023. The infographic below offers insights into the frequency of online shopping by device for the last year.

About 63% of order share came from a smartphone and 35% of the share was from desktops for online shopping. Thus, your online store must look beautiful over desktops, PCs, smartphones, tablets, and more. Shopify web development using screen-responsive themes lets you build robust online stores.  

Top Benefits of Creating an Online Store in Shopify 

• Customise As per Requirements

Building online stores in Shopify lets you play with several free and paid themes. The Shopify theme store has several unique themes to choose from. The Shopify themes are mobile-ready and offer flawless performance over smartphones and desktops.

Moreover, they are customizable to build unique and immersive brand experiences. You can choose among diverse colours, images, and fonts to build online stores that match your vision perfectly. With Shopify you can own an online store much faster.

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• Access a Comprehensive Dashboard

Shopify stores come with an easy-to-use dashboard. You can view the online store- sales and orders anytime, anywhere. This helps improve the running of the business. Additionally, the dashboard can be customised to incorporate business-oriented features like most recent orders, page load time, order volume by region, etc. 

• Leverage Centralised Inventory Tracking

Inventory management plays a pivotal role in building a successful real business. You can access real-time synchronised inventory by creating an online store in Shopify. The inventory is synced across all your sales channels.

For example, Shopify merchants selling products and services via diverse channels like Facebook, Instagram, eBay, Amazon, and TikTok have access to accurate real-time data over the inventory. 

Additionally, merchants running both brick-and-mortar and online stores can leverage Shopify POS (Point of Sales system). The Shopify POS lets you run online and traditional stores seamlessly while staying at the top of the inventory. 

• Marketing Made Simple

Creating an online store in Shopify lets you access built-in SEO features, automated marketing tools, analytics tools, and more. The availability of a wide range of marketing tools lets merchants build and capitalise on successful marketing strategies.

For example, you can access SEO optimization for a good presence over the Search Engine Result Pages (SERPs). Various Shopify apps help in email marketing, social media marketing, and more. 

• Shopify Shipping

The Shopify shipping tool allows businesses to buy and print shipping labels and track the shipments for online orders. With the automated shipping option, you can save significant time and money.

It lets you calculate shipping costs and provides customers with information on product tracking and deliveries. You can also use it for discounted rates for regional and global carriers. 

• Shopify App Store with 1500+ Apps

The handy Shopify apps let users easily extend the online store’s functionality. Various Shopify apps are readily available that help to enhance and improve the business capabilities of the online store.

For example, a merchant planning on deploying a mega sale event can leverage event ticketing apps. Such an application helps design, sell, and scan event tickets. The Shopify app store helps you extend the features of your eCommerce store seamlessly.

• Trusted by Top Global Brands

Gymshark, Kylie Cosmetics, Allbirds, Red Bull, and other global brands use Shopify Stores for their eCommerce business. The wide range of customization capabilities and high-speed performance helps merchants build compelling online stores with Shopify. It’s among the top reasons to use Shopify to make digital stores.

• 24/7 Shopify Support‍

Online merchants have access to reliable 24/7 Shopify support that helps with any online store issues. It ensures faster resolution of problems with a running store and consistent and continuous store availability to online shoppers. Customer support services of Shopify are accessible via email, live chat, blogs, tutorials, and more. 

• Wide Range of Payment Gateways

Business owners have access to dozens of payment gateways with Shopify eCommerce platform. The official Shopify payments system is powered by Stripe, which lets consumers access all major payment methods.

You can also integrate other payment gateways like PayPal, Amazon Pay, Apple Pay, cryptocurrency, etc., to enhance the payment options for consumers. 

• Sell in Multiple Languages & Currencies

One of the most important benefits of using Shopify is the power to sell in many currencies and languages. The Shopify admin lets you enable multiple languages with separate URLs for different translated content.

This helps to target a more extensive audience base efficiently. Customers from different nations can also buy products and services in regional currency using the most recent exchange rates.

Wrapping Up

By now, you must clearly understand why to use Shopify for eCommerce. Shopify offers a complete package for everything from setting up to running online stores. The availability of several result-oriented features has made Shopify a trusted platform for developing eCommerce stores.

As a Shopify development company, we have helped various clients with immersive online stores. We customise the store as per your business needs with top-of-the-line e-commerce features.